Imperial Hotel

This hotel is highly regarded for its exceptional staff and outstanding food, which guests consistently highlight as memorable aspects of their stay. Its seafront location also stands out, offering picturesque views and easy access to the beach. The hotel caters well to a diverse range of guests, making it an ideal choice for couples seeking a relaxing getaway, families looking for comfortable and accommodating stays, and business travelers needing convenient access to local areas. It is also a popular venue for event attendees and is notably welcoming to dog owners. To enhance your experience, consider requesting a room with a sea view and be sure to indulge in the highly praised dining options available.

Facilities & Amenities
Guests frequently comment on the hotel's unique character, noting the presence of an old-fashioned lift with a folding door, which, while described by some as "quirky" or "a bit scary," is generally seen as part of the hotel's charm and functions effectively. On-site parking is a significant advantage, though spaces can be limited and tight at peak times, with a large public car park available nearby. The hotel features a sociable bar and lounge area, providing a relaxed space for drinks, though some guests found the bar's location at the rear with views of a sports ground less appealing. A pleasant sun terrace offers lovely views of the dunes and sea, often used for dining. Free Wi-Fi is available throughout the property, ensuring guests can stay connected.

Cleanliness & Room Comfort
The hotel consistently receives high praise for its spotless cleanliness, with many guests describing rooms as "impeccable" and "very clean." Comfortable beds and quality linens contribute to a restful night's sleep, though some guests found pillows a bit firm, with softer options often available. Rooms are generally well-appointed, featuring walk-in showers or spacious bathrooms, and some include a balcony with a sea view. In-room amenities typically include tea and coffee facilities, hot chocolate, biscuits, and often fresh milk and bottled water. While most rooms are quiet, some guests noted occasional noise from thin walls or the nearby football ground. Most rooms are equipped with air conditioning, which is highly appreciated, though some minor maintenance issues like a clogged filter were occasionally reported.

Dining & Food Quality
The hotel's dining experience is a major highlight, with breakfast consistently described as "excellent" and "superb." Guests appreciate the extensive choice and the fact that it is freshly cooked to order and served at the table, rather than a buffet. Popular breakfast items include a Full English, kippers, smoked haddock, and Eggs Benedict, complemented by various coffee options and fresh juices. The hotel boasts two main dining areas: the Terrace Restaurant, offering sea views, and the more "upmarket" Cafe Cru. Both restaurants receive rave reviews for their outstanding food quality, with dishes like fish and chips, chicken pancake, and fillet of beef frequently praised. Afternoon tea is also highly recommended for its delicious offerings and value.

Location & Accessibility
The hotel's central location is a significant draw, placing guests within easy walking distance of many popular attractions, including the seafront, Britannia Pier, and the town center. It is situated at a quieter end of the area, providing a peaceful retreat while still offering convenient access to entertainment and amenities. The proximity to the Venetian Waterways is also appreciated for pleasant strolls. While the hotel is well-located for exploring on foot, a bus stop directly across the road provides further transport options. Although the hotel maintains an "Olde World Charm," some guests noted that its design, with steps leading to reception and the lift, means it is not fully wheelchair friendly, though staff are often commended for their assistance.

Staff & Service
The staff are overwhelmingly praised as the hotel's greatest asset, consistently described as "amazing," "friendly," "helpful," and "professional." Guests frequently highlight their willingness to go "above and beyond" to ensure a comfortable stay, noting their attentiveness and accommodating nature. The check-in process is often described as quick and efficient, contributing to a smooth arrival. Housekeeping is commended for maintaining spotless rooms, and the restaurant staff are particularly noted for their excellent service, knowledge, and cheerful demeanor. The hotel's dog-friendly service is also a recurring positive, with staff providing treats and accommodating pets in various areas. While the vast majority of feedback is positive, a few isolated instances of perceived unhelpfulness or slow service were mentioned.

Additional Information
The hotel maintains a strong dog-friendly policy, allowing pets in most areas, including the bar and certain dining sections, and providing thoughtful touches like dog treats. However, guests should be aware of a per-night charge for dogs, which some found to be on the higher side. The hotel is a popular venue for various events, including weddings, birthday parties, wine tastings, and Christmas parties, with dedicated staff assisting in planning and execution. Despite some areas retaining an "old-fashioned" or "dated" aesthetic, guests generally find this adds to the hotel's unique charm and character, rather than detracting from their experience. The hotel is often described as a "family-run" establishment, fostering a warm and welcoming atmosphere.